[07] // case_study · sales_platform

SINI.

A multi-tenant commerce engine engineered for direct sellers and operators. Sini powers custom-domain storefronts, embeddable checkout forms, and automated fulfillment for physical products, bookings, and digital goods in one synchronized dashboard.

PLATFORMWeb application + mobile dashboard (Expo)
CORE SPECSCustom domains · Embedded checkout · Promotions engine · Automated delivery · Payouts
PRICING MODELRM0.20 per completed order
MY ROLEFull-stack product developer — architecture, tenancy, payments, ops
Sini landing page screenshot/sini
[01] // problem_statement

The fragmentation

Selling across physical goods, bookings, and instant digital downloads required a fragile patchwork: form builders, payment links, courier portals, invoices, and affiliate spreadsheets lived in completely disconnected silos.

  • Manual reconciliation between payment gateways and order states.
  • Lack of branded custom domains on typical checkout form tools.
  • No automated fulfillment pipelines for immediate digital delivery.
[02] // architectural_solution

Unified ops engine

Sini unifies branded multi-tenant storefronts, optimized checkout flows, order fulfillment, consignment note printing, and real-time revenue analytics into a single high-speed dashboard.

  • Single centralized database with tenant domain isolation.
  • Real-time payment webhook verification and instant license dispatch.
  • Built-in courier rates and one-click shipping consignment generation.
// core_capabilities

Engineered modules.

08 modules
~/modules/domains

Custom Domains

Automatic SSL and custom subdomain or apex domain routing for tenant storefronts.

~/modules/checkout

Embeddable Forms

Fast checkout widgets ready to embed on any existing web page or landing page.

~/modules/orders

Order Operations

Invoices, status transitions, refunds, and customer resend links in one workspace.

// stack_architecture

Laravel + Inertia + React, built for scale

Laravel 12Inertia.jsReact 19Multi-tenantWebhooksPostgresExpo Dashboard